Our Senior Management

Nick Mercuro

Nick Mercuro
Director of Sales and Marketing

Nick joined the Pacific Business Advisors team in 2017 as an experienced sales and marketing professional. He has spent more than a decade leading cross-functional sales and marketing teams for two different Fortune 500 companies. He holds Bachelor’s degrees in Law and Conflict Mediation from the University of California, Irvine.

Nick has extensive experience in B2B Sales & Consulting. His focus has  been on employing technology to identify operational inefficiencies and reduce expenses. Nick’s strategy of reviewing historical marketing and expense spending provides a blueprint for improving future revenues and enhancing margins. Consequently, prospective Buyers gain a forward-looking outlook of the full potential of the business.

Nicks granular analysis of operations, accounting, margins, marketing, and  more, removes the mystery from the sale that often inhibits prospective Buyers from making stronger offers.  Lastly, Nick uses highly targeted, yet confidential, marketing campaigns to match strategic buyers with Sellers. This allows for faster, seamless transactions, and most importantly: higher sale prices.

His industry experience includes:

  • Technology and Software
  • Energy
  • Automotive
  • Retail & E-Commerce
  • Fitness & Lifestyle
  • Fire Protection
  • Machine Shops
  • Non-Profit
  • Restaurants
  • Manufacturing
  • Landscape Maintenance and Design
  • Construction
  • Service Oriented Businesses (Plumbing, Restoration, Etc.)

Office: 818-991-5200
Direct: 818-991-9019